Business development has always been important to the successful law firm and lawyer. However, nowadays, when the market for legal services is shrinking and thus so much more competitive, business development has become mission critical. The Business Development Challenge Business development can be challenging for the law firm and the individual lawyer. According to an […]
Tag Archives: business development
If You Build It, They (Clients) Will Come – A Lawyer’s Personal Brand
By Hilary Clarke, Founder, Potentia Coaching Welcome to the first of a series of blogs on personal branding for lawyers. This blog deals with the all-important question, why is a personal brand important? At first blush, it might seem odd to talk about personal branding for lawyers. Arguably, brands are more suited to companies and products […]